OWL Magazine Celebrates 35 Years!

FOR IMMEDIATE RELEASE: Toronto (May 17, 2011) – For 35 years, children across Canada have eagerly awaited the arrival of their new issue of OWL Magazine in their mailbox each month. This June, Owlkids — publisher of OWL (ages 9 to 13), chickaDEE (ages 6 to 9), Chirp (ages 3 to 6), and Owlkids Books — celebrates this milestone with fun events, contests, giveaways, a Special Collector’s Edition, and one very cool T-shirt.

Parents across the country fondly remember their own excitement at the arrival of OWL in their classroom or in the mailbox. And much of what those parents enjoyed in the pages of OWL as kids growing up in the ’70s, ’80s and ’90s — engaging articles, weird facts, fun craft projects, puzzles, jokes, recipes, comics and more — is still found in the magazine today. OWL continues to produce award-winning content that is both educational and engaging. With more than 300,000 readers each month, it’s clear this latest generation of OWL readers loves it as much as their parents did.

OWL is a veritable Canadian institution,” says Group Publisher, Jennifer Canham. “It has touched the lives of millions of Canadians — and many parents are rediscovering the joy of OWL introducing it to their children today. I know I am.”

To mark the magazine’s 35th Anniversary, the OWL editors asked some of their favourite Canadian authors — including Cary Fagan, Carol Matas and Arthur Slade — to contribute original stories inspired by a “birthday word.” Kenneth Oppel’s story, featuring the word “party” appears in the June Birthday issue. This Special Collector’s Edition also features guest editor Annabel Slaight, co-founder of OWL.

Kids in British Columbia will celebrate with OWL in person when OWL Editor Craig Battle entertains more than 650 kids with an eco-themed presentation featuring crafts, science facts, jokes and more. Craig and friends will be at Willowbrook Shopping Centre in Langley, B.C., from May 31st to June 3rd. And on June 30th at Toronto’s CN Tower — which celebrates its own 35th birthday this year — young readers can get free copies of all Owlkids’ magazines.

And for OWL lovers of all ages, the creative team at Owlkids has produced an awesome retro-style anniversary T-shirt, featuring the original logo, in kids and adult sizes.

Thirty-five years after its first issue, OWL continues to be a trusted, reliable brand that parents and kids love. In a world that’s overwhelmed by text messages, tweets and television, kids still love reading — and they especially love reading OWL.

About Owlkids
Owlkids is the English youth division of Bayard Canada. Owlkids publishes entertaining, unique, high quality magazines and books that nurture the potential of children and instill in them a love of reading and learning — about themselves and the world around them. With three magazines and numerous books covering various age groups, Owlkids’ publications reach more than one million kids and their parents every year.

For more information, please contact:
Michaela Cornell |Publicist
647-274-6112 | mcornell@rogers.com

Jennifer Canham Owlkids Group Publisher
Craig Battle, Editor, OWL magazine